Selected work
Built for teams that can't afford chaos.
Fintech, Amazon advertising, luxury travel, video production, wholesale. Here's what changed for each.
$15B fintech.
One partnerships desk.
Trade Republic · Berlin · valued at €12.5B (≈ $15B)
Europe's fast-growing neobroker was managing its partnerships out of spreadsheets and inboxes. Today the whole department works from one shared partnerships desk. Every partner, deal and conversation is in one place, so anyone can pick up a relationship exactly where a colleague left it.
- One source of truth for every partner and deal
- No relationship lives in one person's inbox anymore
- The whole department on board, without extra seat costs
- Commissioned on the first call
Sellers Side
UK · Amazon PPC
A data platform for 50+ Amazon brands
Sellers Side runs Amazon advertising for e-commerce brands. We built their multi-tenant analytics platform: nightly pipelines from the Amazon Ads and Selling Partner APIs into BigQuery, live dashboards, shareable reports and a self-serve seller onboarding flow. It covers ~340 advertiser profiles across the US, UK and EU.
Amazon Ads APIBigQueryCloud RunMulti-tenant
80 villas, up to €40k a week, one hub
Maven Collection has run its booking system (iPro) for a decade. We synced it into a Notion operations hub for villas, owners, bookings and clients. A locked-down financials layer keeps commission private from staff, each villa has its own 40-question owner onboarding form, and branded guest emails cover every step from booking to arrival. Emma chose it over her booking software's own CRM.
iPro APINotionMakeGuest emails
Turnovers that dispatch themselves
A South Carolina rental manager with 11 homes on Guesty. New bookings create the clean and post it to that home's Slack channel. AI reads the cleaner's "accepted" reply, and the system sends day-before reminders, nags when nobody accepts and handles cancellations. We also rebuilt their website, staysc.com.
GuestySlackAI
A video agency's production line
About 17 live projects across three editors and a bench of freelancers, all in one pipeline: clients, campaigns, videos and stage tasks. "Done" creates and assigns the next task. Client portals show progress, and freelancer pages show what each editor is owed, privately.
NotionMakeGoogle Calendar
160 tasks, zero "where is this?"
A 10-person agency where 95% of projects follow the same five phases, yet the CEO checked in on everything daily. Now a 75-step workflow of about 160 template tasks runs on "Done & Next" buttons, yes/no branches, QA kick-backs and automatic producer assignment.
NotionWorkflow engine
Sell a package, get a project
A business consultancy that moved from Airtable to Notion. Closing a deal in the CRM now spins up the full delivery project automatically: up to 33 tasks, each assigned and given a business-day due date.
NotionAutomations
A system the team extends itself
A funding-pipeline CRM and donor call system. After a few Loom walkthroughs, the director built a new recurring donor-call plan on her own, which she'd never managed to do in Airtable.
NotionAirtable
Liquid Theory
Brand OS
A brand's whole operating system
Eight areas, from brand and audience to go-to-market and revenue, with tasks, projects, meetings and decisions, and KPIs. It was handed over as a template the team now runs and extends themselves.
NotionTeam OS
Massachusetts · Wholesale
From a Word doc per day to one-click invoices
Wholesale orders used to live in a Word document per day and then get retyped into QuickBooks. Now orders live in Airtable, customers and products sync from QuickBooks every night, a year of invoice history is imported, and each order becomes a QuickBooks invoice with one button.
AirtableQuickBooks OnlineMake
More systems
Clients under NDA
- Family office, Canada: AI turns 25–30 daily emails into tasks, files every attachment and syncs three calendars
- Healthcare acquirer: an onboarding portal for each acquired company, with progress bars and Slack alerts
- Housing placement network: four intake forms flow into Airtable with instant branded confirmations
- Events & hospitality group: a six-department workspace with goals, projects and action items
- Dutch real-estate group: moved off Monday.com, with automated campaigns and client portals